What’s Memrise?
Memrise is a language platform that digs into the everyday slang native speakers use, going beyond the usual content in regular courses.
The platform is user-friendly, with a neat layout and a step-by-step approach that’s good for beginners.
Each lesson leads to the next, making it easy to follow. You can try different courses, but if you already know the language, there’s no test to help you figure out where to begin.
Memrise Usage Statistics
1. Memrise has 65 million registered learners
Memrise stands out by incorporating real-world videos with native speakers in its ‘Learn with Locals’ feature to provide a unique language learning experience. This approach exposes learners to authentic accents and expressions, fostering a deeper language understanding.
The app’s popularity is evident, with 65 million registered learners and over 10 million downloads on the Google Play Store.
2. Memrise teaches 23 languages
As of 2023, Memrise lets you learn 23 languages through its free or paid plans, priced at $9 per month (or $7.50 monthly for a year).
However, the Memrise Discord app takes a different approach by teaching 25 languages through its chatbot. This app aims to make language learning a natural part of your day, providing an interactive experience.
Memrise Effectiveness Statistics
3. Memrise is rated 4.8 stars on Apple’s App Store
Satisfaction with the Memrise method is evident. According to the evaluation of more than 195,000 people on Apple’s App Store, the platform is rated 4.8 stars.
Android users think pretty much the same. With more than 1 million reviews on Google Play, the app has a 4.6-star rating.
4. 55% of students prefer Memrise’s method over direct instruction for learning English
In a recent study comparing Memrise to direct instruction learning for English, 55% of 36 international students found Memrise to be an excellent tool for language learning.
Additionally, another 17% believe direct instruction exercises waste time.
Survey data further supports these findings, emphasizing Memrise’s effectiveness due to its interactive features and engaging learning methods.
Memrise Demographic Statistics
5. 15.81% of visitors to the Memrise website are from the USA.
Memrise caters to English speakers and speakers of various languages, offering popular courses in Arabic, French, German, Italian, Japanese, Korean, Russian, and Spanish.
However, if you’re wondering about the audience, Similarweb data reveals that 15.81% of Memrise’s website visitors are from the U.S., making it the top location.
Vietnam follows closely with 13.66%, and the U.K. contributes 11.84% of visits.
6. 53.21% of Memrise users are women
As in the case of Babbel, in Memrise, women primarily seek to learn a new language through platforms.
Information from Similarweb shows that this population represents 53.21% of Memrise users, while men represent 46.79%.
7. 30.62% of Memrise users are between 18 and 24 years old
In the case of Memrise, the so-called Z generation is the one that most frequently accesses its web platform. According to October 2023 data from Similarweb, users between 18 and 24 generate the most traffic on the Memrise website.
They are followed by users between the ages of 25 and 34 (27.47%) and adults between the ages of 35 and 44 (16.44%).
Memrise Corporate Statistics
8. As of 2023, Memrise draws support from 11 investors
Memrise, the innovative language-learning platform, stands out not just for its user-contributed courses but also for its grasp on everyday slang often missing from formal language courses. But who is behind this idea?
In terms of financial support, the platform has 11 investors, according to Zippia.
The most recent additions to this list are Korelya Capital and Balderton Capital, joining the ranks of notable backers like Avalon Ventures, Octopus Ventures, Ken Baumann, Audrey Capital, and Future Fifty.
9. Memrise hits $400K in October 2023 app revenue with 500K downloads
Memrise boasts a portfolio of four apps, three for iOS and one for Android. Among these, Memrise Easy Language Learning emerged as the top-grossing app, while Memrise: Speak secured the highest number of downloads.
According to Sensor Tower, Memrise reported a robust financial performance in October 2023, raking in a total mobile app revenue of $400,000.
The breakdown reveals $300,000 from iOS app sales and $100,000 from Android app sales.
Memrise witnessed 500,000 mobile app downloads during this period, with 100,000 on iOS and 400,000 on Android.
10. Memrise currently employs 50 people from over 20 countries
Memrise, headquartered in the United States, operates with a team of 50 individuals representing over 20 countries.
Founded by three friends with backgrounds in neuroscience and psychology from Oxford, Memrise utilizes memory techniques and innovative methods for second language acquisition, aiming to make the learning process significantly easier and faster.
According to Zippia, the company has an annual revenue of $10.9 million in 2022.
